Bath and Body Product Trends for a Winter of Wellness

Bath and Body Product Trends for a Winter of Wellness

The holidays are always a hectic time of the year, but it’s not like that ends the minute the last gift is unwrapped or the final fruitcake makes its way into the garbage can. Beginning the new year can be just as crazymaking, whether you’re starting new projects at work, getting the kids settles in school again or just trying to tackle those new year’s resolutions. You might not be able to get to the tranquil environs of the spa as easily these days, so why not bring that tranquility into your home?

There are a number of products you can add to your line that will transport your audience to the calming, relaxation of the spa right in their bath, bed or living room. Reed diffusers and wax melts that fill the room with soothing scents create tranquil spaces that promote daily relaxation and self-care. Meanwhile, you can also add products that replicate a day of spa pampering right at home like bath teas, facial masks, skin treatments and nail treatments among countless others. Cucumbers sold separately. It’s sometimes hard to nail down just what your audience is looking for, especially when they might not even know themselves. However, practicing a little mindfulness on your own, and getting into the mindset of the consumer can be a huge help.

Given the stresses of this time of year, whether it’s from dealing with the weather, projects starting up at work or day to day family life, people are looking for products that are authentic and comforting this time of year. There’s also demand for an aesthetic that is fragile and vulnerable, like the fragile beauty of the snowflakes falling outside. Customers are also going to be drawn to warmer neutral colors right now, more than anything bright or bold. It’s all about comfort. Relaxation and surrounding yourself with the right aesthetic are both important keys to bringing wellness into the home, but there’s one more thing to think about incorporating into your products this winter: skin protection.

The cold, blustery wind outside, combined with the heat blowing practically nonstop everywhere you go indoors, is sure to leave skin dry, itchy and irritated. Your customers are going to be looking for protection from the elements, and we have a few product ideas and handy kits for you to give them just that: Matcha & Sea Clay Face Mask
This easy to make mask kit offers enormous benefits to skin. Matcha has long been known to be plentiful with vitamins and antioxidants that help prevent cell degeneration and fight premature aging as well as oxidative stress that can trigger acne outbreaks. Meanwhile, sea clay absorbs excess oils, dirt and other toxins from the skin, tightens and tones, gently exfoliates and soothes psoriasis and other skin irritations. White Tea Extract Face Cream
If you haven’t made a face cream before, this kit will start you out with a gentle cream that leverages the natural anti-inflammatory and antioxidant benefits of White Tea to protect the skin against wrinkles, wind and UV damage. The scent is light, clean and airy. Himalayan Salt Bars
Our melt and pour soap kits are always a hit, and this edition that creates guest-size bars that are smooth and creamy, with coconut milk, Epsom salt and Himalayan pink sea salt. Himalayan salt is a natural exfoliator that scrubs away dead cells that will leave winter skin softer and brighter-looking, restoring deep hydration. Moisturizing Hair Cream for Curly Hair
The dry, blustery winter weather can be a nightmare for hair, period, but curly hair needs even more love this time of year. Our moisturizing hair cream is made with Tucuma Butter, Babassu Oil and Argan Butter to form the perfect formula to moisturize and enhance curly hair all winter long.